Delivery in day(s): 5
In this unit 22 MHR assignment several aspect of the human resources are being highlighted. The organisation that has been taken for the discussion is Mc Donald’s, one of the famous global fast food chain. The first part of the report will give a detailed analysis of the Guest Model, strategic approach of the line managers and employees along that differences between the personnel management and human resource management. The second part of the report will give a glimpse about the concept of flexibility in the organisation that determine the performances and also certain implication in the organisation. The third part will highlight the discrimination, equal opportunities, managing diversity in the organisation. Last part is related to the welfare of the employees, safety issues and the topical issues like organisational change with relation to the Mc Donald’s
As per David Guest, HRM is the approach which is very much different than the traditional personnel management. Starting from planning a strategy to implement the strategy there are different aspects which have the direct relationship with the value added business. In order to understand the importance of Guest model we need to select one organisation that is Mc Donald’s where human resource is considered to be the asset of the organisation. As per Guest Model is concerned we need to assess the HRM outcomes in the organisation by the following way: (Arthur, 2004).
As per Storey HRM is the strategic part of the organisation where the allocation of the resources, engagement of the employees, measuring the performances are included. Storey has categorised the HR in to two types which are as follows: (Banfield, 2012)
As per Storey the differentiation between the IR practices and HRM is based on the assumptions, strategic and operational part. The key differences are as follows:
Personnel and IR practices
Moved according to the written contract
HRM strategies are flexible and can move beyond the concerned contract if necessary.
Procedures are mainly focused by the management
Procedures along with the needs of the business are focused jointly for Mc Donald’s
Monitoring of the work
Evaluating, nurturing, monitoring and controlling are done to get more efficiency for the franchisees and company owned outlets in Mc Donald’s
It is mainly focused for managing the workforce
Along with the workforce, customers, investors and other stakeholders are considered equally in Mc Donald’s
Decision making process is slow
Decision making process is very fast due to the integration of all the functions in Mc Donald’s
The line managers and the employees are key players in the organisations like Mc Donald’s. The roles and the responsibilities of these two units are completely different but their objective is aligned with the business goals. For instance the franchisees of the Mc Donald’s are moved by the targets which determine the performances of the employees as a whole. In this case we need to understand the different areas of their responsibilities for assessing their role in the strategic part. The line managers or the supervisors in Mc Donald’s is responsible on the ground like meeting the policies of the business, leading the employees, addressing their issues, setting the duties etc. On the other side it is the employees who are giving their best performances in Mc Donald’s in return of the remuneration, recognition and other incentives. It is the line manager who is responsible to establish an environment that is friendly and participative. The employees should be given chances to share their opinions regarding any decision. As the employees are managing the customers so they know the exact requirements of the customers. Thus the line manager needs to consider their views to develop the strategic plan. The strategic plan needs to be flexible by nature in order to attend the customers more effectively (Molefe, 2010).
The approach can be assessed in the following ways:
Flexibility is one of the important aspects in the organisation which gives several opportunities to the employees. Flexible working hours will motivate the employees to work as per their convenience and in turn the productivity level is also high. Mc Donald’s believes that there must be the reason that the employees are devoting their time at the organisation and for that individual needs are being recognized in Mc Donald’s in order to fix the flexible working hours. Flexible working hours at Mc Donald’s are the win-win situation for both the employer and the employees as both are getting their work done based on each other convenience. The organisation Mc Donald’s have their flexible working hours which can be compared to the Shamrock Model of Flexibility. This model highlights three aspects of the flexibility which are as follows: (Martin, 2008).
The changes that are observed in the labour market have created an impact on the flexible working practices. The globalisation of the economy, development in the technology, changes in the education system, diverse situation of the business has result to an overall impact on the labour market. Apart from that Government has also implemented certain norms in the areas of the flexible working practices. The workforce are the strategy implementer for any organisation and for that the management adopted certain practices in order to keep maximise the productivity level of the organisation. For instance the Government of UK gives permission to the employees for asking their flexible working hours to their concerned employers but there is a condition that the employees is working in that organisation for more than 26 weeks. The management of Mc Donald’s is very much aware of the business goals and keeping the business goal into the consideration the provision for the flexible working practices or hours are being developed. The labour market also includes the education system where the employees who are working can take the vocational courses of the Government or the students by the Apprenticeships programs can make an entry in the organisation to make their career on the selected specialisation. Thus the flexible working hours is taken into consideration by the organisations to meet the norms and the system of the society. For instance Mc Donald’s offering the Apprenticeship program for 12 months which are equivalent to five GCSEs and that enables the candidates to gather the skills and knowledge in their specialisation. In order to support the students part time working practices are followed in Mc Donald’s. Thus we can observe that the change in the labour market is also influencing the decision of the management at Mc Donald’s. (Mc Donald’s, 2016).
Discrimination can takes place at any reason in the organisation and for that strict codes of practices are needed to be followed and designed in the organisation aligning with the norms of the Government. One of the recent incidents in the year 2016 on the ground of discrimination was take place at Mc Donald’s at Virginia. The franchisee and the franchisor were alleged for discriminating 12 employees on the ground of race and gender. It was the supervisor who used to make offensive jokes, racial slurs to the 12 employees who are African American and Hispanic. The employees were harassed and terminated their services on this ground. The employees has appealed to the federal court and based on the racial and gender discrimination the case was made. The case was settled and franchisee was penalised. From the recent example we can find that there is a case for the discrimination at Mc Donald’s. The discrimination was made on the ground of gender and racial. The harassment by the supervisors was too high which force the employees to move their way towards the federal court of Virginia. Though Mc Donald’s have strict code of practice but still the franchisees are violating the norms and the goodwill is being degraded for the Mc Donald’s at the end of the day. It is needed to be implement in the strict practices that the franchisees who will breach the norms will be penalised and removed from the partnership as the brand name of Mc Donald’s is getting affected. As per the law of UK, the employees are given to right to make their claim based on the discrimination on the ground like recruitment, selection, training and transfer etc. The Government will give advisory support to the employees and also use the mediator to solve the issues. Following all the rules and regulation Mc Donald’s has developed their code of practices to prohibit the discrimination from the organisation. (Shaw, 2016)
The Equality Act 2010 highlights the protection of the employees from the ground of discrimination in the organisation on the ground of gender, race, and disability. Both the direct and indirect discrimination is not allowed as per the norms of the Government. With the purview of the Equality Act it is the equal opportunities that have came in front. The law has strictly restrict the discrimination on the issues like recruitment, selection, training or transfer. The employees can appeal to the trade unions, claim directly to the court, selecting the mediator to solve the issues or can take advice from the body like Equality Advisory Support Service (Gov. UK, 2016). With all these legislation the management of Mc Donald’s cannot discriminate the candidates on the ground like recruitment, selection, training etc. There are several opportunities given to the employees for appealing the discrimination by their employers. This will bring fear to the organisation about the erosion of the goodwill due to the court case on the ground of discrimination. In this time the close rival like Midway can take the undue advantage from the market. Not only that the other employees will be de-motivated to give their best performances in the organisation.
Positive implications are:
Negative Implications are:
Equal opportunities and diversity are the key attributes of the organisation and they are needed to motivate the staffs towards productive performances. Managing equal opportunities are mainly focus to the discrimination whereas managing diversity implies the changes that are implemented to get a positive result (Aswathappa, 2013). The approaches of the equal opportunities and diversity are different and in the context of Mc Donald’s it can be discussed. For instance in Mc Donald’s equal opportunities is given to all the employees by the management on the ground like achievement of the target, initiatives taken, giving creative ideas etc. Other than that a panel is created before the recruitment drive who will look after the question settings, vacancy issues etc. The recruitment in Mc Donald’s is fair and transparent. The advertisement is given where clearly the post, requirement, pay scale, job location is given clearly. Discrimination policies on the ground like sexual harassment, gender or race differentiation are prohibited in Mc Donald’s. All the employees including the manager have to sign the contract before joining the organisation Mc Donald’s and if they break the norms they will be dismissed and legal actions will be taken. All the employees are given equal opportunities to get the incentives or car program based on their performances. On the other side it is the diversity which involves the job rotation where the employees from diverse culture are selected and periodically they are shifted to make them efficient and also to manage the diversity. The customers visiting the stores are from different cultural background and this can serve the customers more effectively for Mc Donald’s.
Apart from the differences, the similarities between the two approaches will be the management and the employees. It is the top management who enforces the codes of conduct for equal opportunities and diversity for the employees at Mc Donald’s in order to maximise the productivity and to establish a healthy working environment.
Performance management is the process of measuring the performances of the employees in an organisation to check the actual and the desired result. After checking sufficient measures can be taken in order to meet the deficiencies in order to achieve the business goals effectively. The management or the employees need to know about their contribution in the work process for increasing the efficiency. The organisation that I want to select is Mc Donald’s where the employees are being monitored by the tools used by the franchisees. There are several methods used by the franchisees on the ground of performance management are as follows:
With these two methods the performances are being monitored by the employees. In case of 360 degree feedback the biased views can be stopped as all the members are giving the ratings. Certain discrimination can be stopped. In case of observation method the supervisor can directly observe the performance without any medium which reflects the true nature. But on other hand if there is a negative relation between the supervisor and employees than effective views on the judgement cannot be gathered.
Apart from that the other approaches followed by Mc Donald’s in order to maximise the productivity based on the performance management are as follows:
Employee’s welfare is one of the techniques applied by the management of the organisation to increase the motivation among the employees to give their best performances. The objective of the organisation is to maximize the profit and for that they need to implement the strategy in a correct way. For implementing the strategy it is the employees who are responsible and for that a motivation is needed to be given for maximizing the productivity. Maslow’s theory states that needs are developed one after another when they are fulfilled and for that organisations have identified the needs and develop the strategy according to it.
For Mc Donald’s it is the Mc Resource which assist the employees and their families by giving financial assistance but for that they need to enroll themselves in the program by contributing a very little amount. Apart from that safe drinking water, health and safety measures are also taken at the stores to prevent the employees from any risk. The employee’s welfare scheme at mc Donald’s is only for the full time and permanent employees. For the contractual and the part time employees several incentives are there (Ritholz, 2012).
In this way Mc Donald’s can support the employees to meet their basic and security needs by giving protection to them and also to their families which will increase their motivation and enthusiasm for the Mc Donald’s. The result will be the positive and productive performances of the employees.
The legislation specifying the Health and Safety Act 1974 in UK is one of the important criteria for the organisation to maintain at their workplace. The objective of the health and safety legislation is to reduce the accidents, hazards in the workplace by establishing a secure and safety atmosphere. For instance the risk assessment as per the Health and Safety Act 1974 made it compulsory that the organisations have to assess the risk. For that Mc Donald’s conduct the risk assessment at the outlets and adopt the safety measures like fire alarms, extinguisher, CCTVs etc. Apart from that Reporting Injuries, Diseases and Dangerous Occurrences Regulations (RIDDOR) are also being maintained by recording the injuries if happened in the outlets at UK. The other measures which are taken by Mc Donald’s like risk proper checking of the equipments, food are tested by the quality team; suppliers are selected based on the licence provided by the Food Safety Agencies etc (McCarthy and Rose, 2010). The implication will be:
The other initiatives taken by the management of Mc Donald’s is the training to the employees in order to make them aware about the safety practices and also ensure the confidence among them for getting productive performances.
One of the important topical issue that most of the organisation faces is the “Organisation Change”. None of the market is stable and for that the organisations have to adopt the changes in order to establish them in the dynamic business environment. In order to implement the changes in the organisation it is the human resource that act as a restraining forces. For that, the key human resource manager of the organisation is responsible to manage the teams for adopting the change. In this case the managers used several methods for implementing the change to the organisation. The driving forces that influence the change are the development in the technology, level of competition, economic situations, political and social factors etc. But in this respect to implement the required changes certain aspects are needed to be considered. Participation can be the way in which the employees will share their views and the management in that time can justify the needed change in front of them. Training session can be another way to aware the employee about the required change. But implementing the change forcefully can result negative due to the rejection of the ideas by most of the employees. Thus integrating all the functions and considering all the employees are needed to be done. For example when Mc Donald’s install the smart table in some outlets, the employees are given necessary training in order to understand the system of taking the order. (Edgar, 2010).
To conclude this report has given the glimpses of the areas covering the human resources in then organization. HRM is the approach which is very much different than the traditional personnel management. Starting from planning a strategy to implement the strategy there are different aspects which have the direct relationship with the value added business. Flexibility is one of the important aspects in the organisation which gives several opportunities to the employees. Flexible working hours will motivate the employees to work as per their convenience and in turn the productivity level is also high. The legislation specifying the Health and Safety Act 1974 in UK is one of the important criteria for the organisation to maintain at their workplace. The objective of the health and safety legislation is to reduce the accidents, hazards in the workplace by establishing a secure and safety atmosphere. All the aspects are covered in this report.
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