In this emerging world where each and every single person is busy in their life, some others are still taking full advantage of this tourist destination all over the world. Tourist destinations and their increasing impact on the economy of one’s country are vast. Today’s government has become very vigilant about the upcoming benefits of today’s sectors. The study of the Assignment on Tourist Destinations conducted here helps in providing a lot of information on the aspects of tourism. One of the best benefits of this tourist sector worldwide is that it helps the government to establish a good amount of nexus with every country worldwide. It is a clear fact that to boost the economy, a country needs to ensure a wide range of foreign currency funds in its collective box. It is very simple that foreign money helps a country to make good relations with other countries in terms of purchase, sales, import and export. The tourism sector has also achieved a new level in many ways. Government, private organisations and other semi-private organisations have all set to made their best efforts in order to boost the economy. A leading economic country has always found that the tourism sector is the best source of its national income. The tourism sector comprises many activities and sub-activities. There is a vast variety of efforts made to satisfy the different needs of clients. In this sector, clients and their needs are put at the utmost the list. Clients who are on a busy schedule may have the least time to spend quality time with them. Therefore, in this case, he expects that he could avail the best services out of the money he spent on his travel and accommodation services.
Nowadays, the travel and tourism business has reached its utmost heights. It is seen with many organisations that they are making their full efforts to increase the number of visitors in the country and making their efforts so that clients could invest more money in their visit. Today’s organisation has realised that to survive in the market, it is mandatory to take proper care of the clients and their comfort. Various services and the quality of the products have shown their impact at the very level in terms of the client’s satisfaction. Having worked in the product development department, I have realised the number of factors which could be beneficial in making the best decision in deciding the best policies and products. It is an understandable fact that TUI is an MNC Company which works around the world. Promoters group and top management need proper data and analytical research to decide in which country they should incorporate their new life cycle of business. There are several factors which could help us to identify the parts shown below (Fraga, V. 2014).
Formal written Report-
Dear Top Management,
This is to inform you that, being in the product development department of the TUI group, I have been assigned the task of preparing a project plan for our upcoming product worldwide. With the help of data I have collected from various fields with the aid of either a sample survey or a public survey at large, I have concluded that we should incorporate our new business tourism in the U.K., as there is a vast variety of positive points which could be very lucrative for the clients.
Why establish a business in U.K. |
Why not choose another country |
|
|
Nation |
Overseas tourist numbers who have visited the country in 2015-2016 |
Revenue plugged from the tourism industries and their ancillary services provided worldwide |
Part of the national income which comes from tourism is included in the GDP of countries |
Number of employment |
France |
85,330,000 |
9.6 Trillion |
15% OF GLOBAL EARNED GDP |
387 Millions |
Dubai |
38,337,315 |
75298.80 Dirham Million |
25.9% of GDP |
3257000 Million
|
Thailand |
18.2 million |
$93.4 billion |
10% OF GDP |
557,300 Million |
Indonesia |
10.44 million |
78.3 billion |
18% OF GDP |
1322754 Million |
Phuket |
23.73 million |
$3.4 BILLION |
9.5 % OFGDP |
6.22 Million |
United kingdom |
64,864,000,000 |
US$7.6 trillion |
14% OF GDP |
5.1 Millions |
With the help of the above data, our product development team can make a good decision and can forward the report to the top management and promoter groups. But with the variation in the data, it is found that since the last decade tourism business has grown to an unforeseen level, and TUI has also seen the changes in its turnover and quality of services it renders to its clients. TUI group has established its foundation in the business sector, and in order to expand its business, it is focusing on expanding all over the world (Olmedo & Mateos, 2015).
The tourism sector has shown to be very helpful in the development and leading economy of various countries. Companies and many organisations have also found the actual need of the various sectors as per the increasing demand of the clients. In this era, people have understood the value of life, and in order to feel good and enthusiastic with their life, they like to work for 6 months and for the rest 6 months, they just want to roam around the world. TUI group and I, being in the product development team, have realised that the tourism sector should not only be restricted to its accommodation services but also other services, like e.g. spa, swimming facilities, gym, and other services should be covered in the tourism business. In the tourism sector, it is seen that all the organisations work around the client’s expectations. In this increasing demand and tough competition TUI group has to make efforts in changing policies and product development, which should ensure the fulfilment of clients’ expectations. There are various statistics which help TUI to determine developing trends and future demands from the client’s point of view
• With the changing day’s e-tourism has been completely in trend. So many people from various countries are looking for the offers, deals and packages which are available online at their different portals. TUI, to increase the quadrant of clients, has to follow the following steps:
• Make changes along with the climate and products and services that are being offered in transportation.
• Take a glance at providing the utmost green tourism on a world level to protect the world and its resources.
• Create various portals safe from the problem of the server going down and delays in services, or web website page gone or blocked.
• Make ideas for safety and services with a high level of security for tourists (Valeri, M., 2015)
There are Current trends which can be found with the analysis of past data. Along with future trends which could be generated with the high level of expectation of present data.
Foundations |
2002-2012 |
2013-2020 |
Forecasted level of demand |
|
25,874,000,000( overseas Visitors per year) |
55,884,000,000( overseas tourist per year) |
155,864,000,000( oversea tourist per year |
|
15,864,000,000(tourist who have taken this services in the market along) |
54,864,000,000(tourist who have taken this services in the market along) |
154,864,000,000(tourist who have taken this services in the market along) |
|
55,864,000,000 (tourists who have taken these services in the market alone) |
59,864,000,000(tourist who have taken this services in the market along) |
54,864,000,000(tourist who have taken this services in the market along) |
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The tourism industry comprises various variety of activities in which many services and products are offered to provide the best satisfaction to the clients on their visit. It is a well-known fact that tourists and overseas visitors only like to visit those places where they can feel comfortable, not only physically but also mentally. Various factors which can be lucrative to the satisfaction level of clients could be such as the places to visit, natural factors, behaviour of resident people, import and export policies and other acquired things. With the whole research, I could suggest that there are a number of factors that could provide the best and the worst experience to the satisfaction level of the overseas clients worldwide (Li et. al., 2011)
• Culture features of the tourist destination: - it is a subset of tourism within the nation and the country's tourism. It is mostly concerned with the lifestyle of the people who reside in the country. Culture features in the attraction of tourists worldwide play a pivotal role. Nowadays, in order to see the change and develop our behaviour, people like to observe different cultures, values and beliefs. In U.K. it is seen that people who reside are very well and cooperative to foreigners; they make best effort to help welcome visitors in different variety of ways. Furthermore, it is the most important thing to know that U.K. strictly adhere to the English language and the entire local residents are fluent in speaking in English. U.K. culture helps in making good communication with their overseas visitors (Liou, D. 2010)
• Physical features: - Physical features are also known as the geographical features, it is concerned with the tourist destination places which play the most attractive part in deciding the demand for tourism in the country. U.K. has various attractive places like a number of monuments, museums, beaches and top-class restaurants. There are several places which could be seen, such as Flamingo Land Theme Park and Zoo, Yorkshire, Chester Zoo, Highlands House and Estate, Essex, St Paul's Cathedral and so on. (B & S, 2014).
• Social features: - U.K. is mostly affected by its neighbor countries and other European Union and. Even though the factor of features comprises culture, study, independence to perform work and so on. TUI group can look for their way in U.K. as the atmosphere, natural climate, and openness to adopt various industries in the market are the most materialistic and important things.
Developing countries are the countries which has high potential to deploy their resources as per the demand of the domestic and international markets. There are various countries which are seen to be on the path of development in various factors. With the help of present data, China and India both countries are found to be the biggest developing economies. U.K., being a strong economy, has a high advantage in its tourism sector. A leading tourist destination is a country which has a high amount of resources and ample amount of opportunities. Leading tourist destinations could be described as the U.S. U.K., India and so on. It is seen that there are fewer restrictions in countries which has been overwhelmingly affected by the tourism business. U.K. is found to be the perfect tourist destination compared to other countries, as TUI found that there is less government regulation and other grants and benefits which is being provided is also very less. Leading tourist destination is of quality which is being attached with attractive countries, and its ample benefits put it different from the others on the international graph (Beritelli, P. 2011)
With the help of a table, we could make a differentiation between the leading and developing countries in tourist destinations.
Basis |
U.K. |
Thailand |
|
In U.K. country the manpower or number of human beings who are ready to work is very educated and has an inclined interest with the going in the flow of tourism service sectors |
In Thailand, people who have the capacity to work in such a field are fewer, although the country expects has wide range of opportunities and demands, but the manpower is less qualified and less skilled in working proficiency. |
|
People who reside in U.K. are accustomed to the open behaviour with the expectation of tourist visitors. And they understand how to reciprocate with the changing demands and services offered to oversee visitors as per their comfort |
People in Thailand are less worried about the overseas visitors, and their behaviour is also not as good as the standard set by the tourism commission worldwide |
|
In U.K there are ample amounts of resources which could be taken into consideration. Furthermore manpower or capital required for the business can also be generated only from its own economy. |
Thailand is a developing country, and in order to survive on a sustainable basis, it has to make its efforts in other areas too. This is seen that the country is less occupied with attractive places, which could be helpful in increasing the number of overseas visitors |
|
U.K. government has less government intervention in other economies, as it provides its best help in the development of the tourism sector |
Thailand follows the closed-ended scheme to gain its control back, as in 1992, it allowed full FDI in the entire sector. It has shown a bad impact on its economy. Therefore, in order to curb this country needs to make changes in investment policies and procedures |
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Tourist destination is the core pillar in deciding the number of visitors and its increasing effect on the overseas visitor’s number of overseas visitors, which could be added to the appeal of the current leading tourist destination (Milenkovska, et. 2015
Foundation |
Leading tourist destination |
Developing a tourist destination |
|
India, U.K, U.S., Thailand, Myanmar |
China, Thailand, Philippines, Starbucks |
|
In India following( Rajasthan, Kerala, Mumbai, Central of India) In U.S.- Statue of Liberty, New York and other states (Sigala, M. 2015) In U.K.- Westminster Abbey, Flamingo Land Theme Park and Zoo, Yorkshire, Chester Zoo, Windermere, Boat Cruises, Bowens, The Royal Academy of Arts, London, The Houses of Parliament and Big Ben, Tower of London, Highlands House and Estate, Essex, St Paul's Cathedral |
In China- Beijing, Macau, The Terracotta Army in Xi'an, Watery Wonder In Thailand-9Tanjung Putting, 4gili island, komodo |
|
The leading country knows the benefit it takes from this tourist destination, and the government and people are both inclined to meet the expectations of its clients |
Developing and leading countries like China, Thailand are making their effort to generate a good amount of money out of this sector, and local people are also learning a positive attitude toward the overseas customers |
|
This is the most important fact that determines the future trends of the current demand in the market. It is the actual fact that leading tourism destinations attract a high number of visitors from overseas. |
Developing countries like China, India and Thailand are making their current effort in order to see the changes in their number of visitors. Countries have understood the present demand for tourism worldwide and have endeavoured to bring the best out of this sector |
Tourist destinations and their features play a very important role in deciding the number of overseas visitors who are willing to visit the country. It is a well-known fact that features of the tourist destination have a great impact and create a great number of opportunities for the country. A tourist destination is supposed to be as per the client’s expectation, and some other factors and industries which affect its importance worldwide should be as per the standard set with the potential clients (Valeri, M. 2015). There are a number of factors which is seen with these fast-changing economies as follows-
• How countries use advertising techniques- This is understood that advertising is the most effective tool to penetrate the market with its desired product. The lucrativeness of a tourist destination should be flaunted efficiently. Potential clients make their choices as on the advertisement they see or the feedback they receive from other media.
• Government support and other open policies and procedures- it is understood that the government is the main pillar in deciding the attractiveness toward its potential overseas clients. Policies related to the import and export of goods and services. The government needs to analyse the positive and negative impacts of all the dimensions of this tourist destination support program.
• Criminal activities- it is a fact that people never want to visit places where they are in danger to their lives. Some countries like Iran, Pakistan, Afghanistan South Africa are examples of these threats. Tourist destination countries need to have a clean track record in order to attract an ample amount of overseas tourists (Hsieh, Y. 2012)
• Economic aspects- It describes the effectiveness of a tourist destination in hosting clients. A high level of GDP rate country is supposed to be more effective in its services and offering products to the clients.
• Facilities and culture of the tourist destination- It could be understood with the help of its increasing cultural issues and their dealing steps. Tourist destinations should make positive efforts in various facilities such as increasing the effectiveness of the services offered to clients, enhancing of productivity of the knowledge and improving their satisfaction level.
The tourism industry is showing its real colour with its graph going up internationally, but what is the best thing we could get with the help of its tourism business are the issues, factors, and phases. The government, to curb the negative issues on tourism, is making a number of efforts in order to enhance the popularity of tourism all over the world (B, & S 2014)
• Climate – It is the main factor which affects the tourist destination very drastically. It is seen that tourist destinations like the U.K., the U.S., and India have having high number of overseas visitors. It is all the outcome of the positive climate and the less global warming issues. Many countries like South Africa, Pakistan have high temperatures, which pose negative threats to the visitors.
• Ocean flows: - This point depicts that oceans and their effects on the state are the main focus points for the clients in deciding whether to visit such countries or not. As some countries like Phuket, Ocean Antarctica are seeing the same problems.
• Political rigidness with the high expectations and increasing demand of tourism worldwide has shown its real impact on every economic country. Leading and most developing countries and their government are also making their rules, regulations and procedures in such a manner that can attract an ample amount of tourists.
• Natural phenomena- A country's natural phenomena and its real economic objects are the main sub-object in deciding what is good or best for the tourist and their choice of comfort. In many countries, it is seen that the country doesn’t allow things and actions which are the utmost likeness of a tourist. Therefore, it is a very clear thought that tourist development programmers should be in the country's interest.
• Media conflicts and the growth of nationalism are the main factors in deciding tourism issues. Some issues are positive and some are negative in deciding what is best and what is worse to enhance tourism.
• Some other factors and issues that could be taken into account are Terrorist activities in countries, their amicable relation with other foreign countries, trade relations, international policies and framework, ethical issues role of media and its advertising techniques in the promotion of tourism (Wright, 2013).
TUI group, being the international player in the tourism sector, has to make its rest potential efforts to enhance the effectiveness of host countries to look after overseas visitors. There are various potentials for handling tourism to enhance the effectiveness of tourism in the following countries where the TUI group operates (Ponton et., al., 2015)
• European Union- TUI group (Touristic Union International). It has 64 aircraft and flies from 26 British airports to 109 destinations worldwide, and in order to increase the overseas visitors TUI group is offering more and more products and services in least and affordable cost and all of the TUI packages are designed to discover the real happiness for the clients and their smile.
• Turkey- In Turkey TUI group has established its 9 business ventures in order to grab market share. The main aim of the TUI group is to enhance the effectiveness of the tourism businesses and their quality worldwide
• Cuba- The TUI group is working on its different plans in order to increase its number of visitors to the country. Presently, Cuba has 254 areas, 257 international monuments, 7 UNESCO World Heritage Sites, 7 Natural reserves and 14 Fauna and other tourist zones.
• Mexico- this country is filled with many tourist destinations, such as tourist attractions in Mexico City are concentrated in the historic centre, including the Plaza de la Constitución or Zócalo, the National Palace, the Metropolitan Cathedral, Templo Mayor, the Palace of Fine Arts and Alameda Park. The TUI group is making its efforts and providing adequate, affordable packages for overseas visitors
There are host countries like Egypt, Thailand, Indonesia, in which TUI is seeing the potential revenue which it could derive from providing the best facilities and other benefits to overseas visitors (Ganglmair et., al., 2016)
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In this Assignment on Tourist Destinations, I have come to realise the main benefit of tourism. Tourism has helped countries in many ways, whether it is a booming economy or generating a good amount of employment or providing help in increasing GDP of the country. I have gone through all the material studied regarding the topic of tourism. I will conclude my topic by saying that every country needs to realise the need for tourism in the present era. It is seen with the different data collected from various sources that those countries which find themselves failing in gathering tourism results into a drastic downward trend in the development of the economy worldwide
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The study of the Assignment on Tourist Destinations conducted here helps in providing a lot of information on the aspects of tourism. Locus Assignment Help in UK posts units' solutions so scholars can explore assignment help and review the quality of our work.
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